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We transplanted people that didn’t think the gym was for them straight into the UK’s favourite one with this spot.
Our brief was to cement PureGym’s position as the best value gym around and to create new members by pulling at the already bursting seams of benefits members can enjoy when signing up. Our campaign delivered record sign ups.
Voiced by Gemma Cairney. Directed by Dan French.
We transplanted people that didn’t think the gym was for them straight into the UK’s favourite one with this spot.
Our brief was to cement PureGym’s position as the best value gym around and to create new members by pulling at the already bursting seams of benefits members can enjoy when signing up. Our campaign delivered record sign ups.
Voiced by Gemma Cairney. Directed by Dan French.